Business profiles and websites7 min read

How to Add and Edit an Article in Openleet

Learn how to write, publish, review, and update an article on your Openleet business profile and optional business website.

By Openleet Editorial Team

What you’ll learn

  • Plan an article around one useful customer question or topic
  • Write and format a readable article with appropriate media
  • Publish, review, and update the article without recreating it
On this page

An Openleet article gives your business room to explain a useful topic in more detail than a product, service, or FAQ entry. You can use articles for practical advice, announcements, project stories, seasonal information, or answers to questions that need a fuller explanation.

This guide shows you how to create an article, keep unfinished work private, review how it will appear, and update it later.

Write for your customers first. A focused, accurate article that answers one real question is more useful than a long article created only to include keywords.

1. Open your article library

  1. Sign in to Openleet.
  2. Select the business you want to manage.
  3. Open Content.
  4. Choose Articles.
  5. Select Add article to create one, or choose an existing article to edit it.

If you manage more than one business, confirm that you selected the correct one before you begin.

2. Choose one useful topic

Give each article one clear purpose. Good business article topics include:

  • an answer to a detailed customer question;
  • an explanation of how a service works;
  • a buying, preparation, or maintenance guide;
  • a completed project or customer story that you have permission to share;
  • a seasonal update or important business announcement; or
  • a change to your process, availability, or service area.

Avoid copying your service or product description into an article. Link readers to the relevant service or product when it is the logical next step.

3. Complete the article basics

Start with the fields that help visitors understand the article before opening it.

Title

Use a specific title that accurately describes the article. A useful title is usually clearer than a clever one.

For example:

  • How to Prepare Your Home for an Interior Painting Estimate
  • What Parents Should Bring on a Childcare Centre Tour
  • Spring Bicycle Maintenance Checklist for Squamish Riders

Slug

The slug is the readable part of the article address. Keep it short, use ordinary words, and remove details that may change frequently. Review it carefully before publishing because changing it later can also change the article address.

Excerpt

The excerpt is a short summary shown on article cards and in previews. It should tell readers what they will learn without repeating the title.

Language

Choose the language used in the article. Do not select a language that is different from the actual writing.

Category and tags

Use a category for the article's main subject and tags for a small number of closely related topics. Categories and tags should help people browse your information; they do not need to repeat every word in the article.

The title names the topic, the excerpt summarizes the value, and the article body provides the complete explanation. Each field has a different job.

4. Write and format the article

Use the article editor to create a page that is easy to scan on a phone or computer.

  • Begin with a short introduction that explains the problem or question.
  • Divide the article with descriptive section headings.
  • Use H2 headings for main sections and H3 headings for subsections.
  • Keep paragraphs reasonably short.
  • Use lists when they make steps or comparisons clearer.
  • Include specific, verifiable details rather than broad claims.
  • Add dates when advice, availability, prices, or rules may change.
  • Finish with a useful next action, such as viewing a related service or contacting the business.

The public article template supplies the page's main H1 heading from the title. If an H1 is pasted into the body, Openleet converts it to an H2 when the article is saved so the page keeps a clear heading structure.

5. Use writing assistance carefully

The article editor can help generate a starting draft using details such as the audience, goal, tone, primary topic, and related topics.

Treat generated text as a draft. Before publishing:

  • confirm every business fact, date, price, and location;
  • remove claims you cannot support;
  • rewrite generic passages in your own voice;
  • check that the article reflects your current services and policies; and
  • make sure no private customer or staff information was introduced.

You remain responsible for the accuracy and rights to everything you publish.

6. Add questions when they improve the article

You can add a short question-and-answer section to address natural follow-up questions. Only add questions that are relevant to this article, and provide a complete answer for each one.

Keep broader business questions—such as parking, payment methods, or general hours—in your business FAQ when they are not specific to the article.

7. Add appropriate media

Choose a clear hero image or supported video that represents the article. You can also add images within the article or use the gallery when several images are genuinely helpful.

For each image:

  • use an image you own or have permission to publish;
  • choose a sharp JPEG, PNG, or WebP file;
  • add useful alternative text that describes the image;
  • avoid text-heavy graphics when the same information could be written on the page; and
  • check that the image contains no private addresses, documents, faces, or identifying details you should not publish.

One relevant, strong image is often better than several decorative images.

8. Decide whether to publish or save a draft

New articles are set to Published and Public by default. If the article is incomplete, change it to a draft before saving.

  • Published and Public makes the article eligible to appear to visitors.
  • Draft keeps unfinished work out of the public article list.
  • Visibility controls who can access the article.
  • No index asks search engines not to include the page in search results. Use it only when you have a clear reason.

Publishing does not guarantee placement or visibility in search engines or AI tools. It makes accurate information available through the parts of Openleet enabled for your business.

9. Review the advanced settings

Advanced mode contains optional controls for articles that need more detail.

Search title and description

If these fields are left empty, Openleet can build sensible page metadata from the article title and excerpt. Add custom metadata only when it describes the page more clearly.

  • Keep the search title natural and closely aligned with the article title.
  • Write a concise description of what the reader will find, commonly around 120–160 characters.
  • Do not fill either field with repeated locations or keywords.

You do not need to enter a canonical address. Openleet generates the canonical page address for the published article.

Additional article details

Use the article category, topics, estimated reading time, publication date, and video accessibility fields when they accurately apply. If you add a video, provide a meaningful accessible title and review any starting-time setting.

10. Save and review the public result

Save the article, then use its preview or public link to inspect the finished page.

    Where a published article appears

    A published public article can appear in your business profile's article area. For businesses using an Openleet website, it can also appear in the website's article section when that feature and its navigation item are enabled.

    Openleet's own editorial articles may be presented under the Openleet blog. An ordinary business article remains connected to that business and does not become an Openleet editorial blog post.

    Edit, update, or remove an article

    Return to Content → Articles, then choose the article you want to manage. You can correct information, replace media, change its publication status, or delete it.

    Update an article when something meaningful changes. Review time-sensitive articles regularly, but do not change dates merely to make old content appear new. If an article is no longer accurate and cannot be updated immediately, save it as a draft until it is ready.

    FAQ

    Share something useful from your business
    Put this guide into practice

    Create a clear business profile, add information one section at a time, and update it whenever your business changes.